So it was just a code-name: Nintendo intends to stage a Revolution by Wii-ing on people? That one can “Wii” by waving a wand-like device around? (Okay, I’m done with the puns.) Seriously though, I think it’s time their Marketing department took a long, hard look at themselves in the mirror.
“Wii can easily be remembered by people around the world, no matter what language they speak. No confusion. No need to abbreviate. Just Wii.”
Oh yeah? You know, “wee” means something else in a whole lot of languages. I suppose it does encourage a kind of brand recognition, although perhaps it won’t be the sort they might be hoping for. There’s a difference between fame and infamy.
Gamers are taking issue with the fact that while Nintendo repeatedly say they want to appeal to people who aren’t playing video games, they seem to be making themselves unappealing to people who do. But I ask you: if you’re a non-gamer, are you really going to put up with having Wii in your living room? Under your television?
“Fancy a beer?”
“Nah, I think I’m gonna go home and hit the Wii instead.”
“Man, I wish I could carry my Wii around on the bus with me. When do you think they’re gonna make that shit portable?”
“Kids! Did you leave your Wii in the middle of the living room floor again?”
&c.
It has to be said though, that the end of their press statement is quite touching (“And together, Wii will change everything”), and this could indeed be something we get uncomfortably comfortable with.
Through all of this, it has to be said that Penny Arcade are more prophetic than even they give themselves credit for.
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This serious brings up the question: Wii Wii? [Why We?]
They really didn’t think this one through.
It’s actually growing on me.
Like the sound you make when you go down a slide… wiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii!!!